It sounds like a contradiction: social media influencers telling you to get off social media. But across Canada, some of the country’s most popular online creators are doing exactly that. They are sharing their personal secrets for disconnecting — and their followers are listening.
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The movement is called “digital detox.” It means taking intentional breaks from screens, notifications, and endless scrolling. And according to recent surveys, nearly two thirds of Canadians say they want to reduce their screen time this year.
Even influencers — people who make a living online — say they need breaks.
“I love my job,” says a Toronto‑based lifestyle creator with over 800,000 followers. “But last year, I realised I was checking my phone thirty times an hour. I could not finish a meal without filming it. I was exhausted.”
Her secret? She now designates two full days a week as “offline days.” No social media, no email, no news apps. Instead, she sews. She learned to make her own clothes, and those hours at the sewing machine have become her escape. She even posts about her finished projects — after the offline days are over.
